When you are looking for a new website to be created or an existing website to be redesigned if you want it done professionally, then the obvious option is to employ a web design agency. With their experience and the number of professional experts they have working for them, plus the resources that will be at their disposal, your finished website should be of premium quality.
What often confuses business owners when looking for a web design agency is the array of different services that each of them offers. These may be provided as part of the design package or as additional services which complement web design. To try to allay some of the confusion we are going to highlight seven core services that we believe a professional web design should offer.
Some of these seven might not all be essential for every business’s needs, but for the vast majority, they can be assured that a web design agency offering all of these services will be at a higher level than those that do not offer them all.
Website Design Options: With this, we are talking about a web design agency not being a one-trick pony. In other words, not every business needs an eCommerce website but sadly, that is all some agencies offer. The best web design agencies have such an array of expertise that they can offer businesses a wide choice of custom web designs across a variety of website types.
SEO: Assuming you want your website to rank high on Google, it will need SEO. Top web design agencies will offer SEO services and the huge benefit you have there is that in creating your website, they will already have included many of the optimisations required for Google.
Content Creation: Given the crucial role content plays in user satisfaction and Google rankings, it is part of the web design that should not be left to amateurs. Again, some web design agencies do not offer content and thus the business has to create it themselves. The better agencies will have in-house professional writers and content creators.
Programming And Coding: Whilst you want your website to look great, you also need it to function properly. It will do so if the coding and programming which are its foundation work 100%. You want your web design agency to have expert programmers who not only ensure the website functions properly but also nothing which distracts users from the content such as programming glitches when the website is published.
Web Hosting: There are indeed countless hosting services you can choose from, but why bother if your web design agency offers hosting as a service? Besides, where better to have your website hosted than with the company that helped to create your website in the first place?
Website Security: With website security becoming an ever-increasing concern for both businesses and consumers, you must have the appropriate security protocols in place within your website. A web design agency that also offers security can include many of the necessary coding and applications within your website’s design.
Website Maintenance: If you want a worry-free website then it needs to be managed by professionals who know how to keep it functioning at optimal levels. This is where maintenance services offered by your web design agency take away that concern from you and ensure your website is always online and working.