Creating a new product for your store is challenging enough but if you want to promote your new creation and increase sales, you will need a better plan.
As an entrepreneur, you are doing everything, working with customers, creating products, building your online store, marketing, social following, and much more. This can be daunting and incredibly rewarding at the same time.
So, how can one effectively promote a product these days? Here are ten different ways of marketing a product.
#1:Share Your Product Socially
Whether your customers hand out on Facebook, Instagram, Twitter or Pinterest, share posts about your product with customized content for each platform. Make your promotions as visual as possible so your fans get a quick sense of what they are purchasing.
#2: Run a Social Contest
If you want to promote your product on social media, consider running a social media contest to attract attention and spread awareness among your audience.
One great example is Encircled, women’s travel clothing company which ran a road trip contest to promote their leggings. To enter the contest, you could subscribe to their newsletter, follow them on social media or comment on their blog post. Each activity resulted in four winners. These ecommerce promotions are great because they involve customers describing the product in their own words.